The Mission

Our Mission

Reducing Waste. Creating Surprise. Reshaping Retail.

The fashion industry has a serious overproduction problem — billions of pounds worth of stock goes unsold every year, much of it ending up in landfill or incinerated. Mystery BOXD exists to change that.

We work directly with some of the biggest retailers and football clubs in the world to rescue excess inventory before it’s wasted. Instead of deep discounts or damaging flash sales, we repackage this stock into mystery boxes — offering customers amazing products for less, without compromising the brand identities of our partners.

Our mission is simple:
To become the world’s leading mystery box retailer — delivering brilliant value, unforgettable unboxing experiences, and a more sustainable way to shop.

By choosing a Mystery BOXD, customers not only save money — they also help reduce fashion waste. It’s a win for the planet, for the brands, and for the people unboxing something they didn’t expect… but love.